The Impact of COVID-19 on consumer trends and product development

In this webinar we will consider how consumer behaviour during the Coronavirus pandemic is driving ingredient trends and product development. Hosted by RSSL's Megan Eade and Rajan Kalakoti from Mintel - the world's leading intelligence agency – this webinar will consider the key points highlighted below:

• How consumer behaviours have changed since the pandemic and what new behaviours may be part of the ‘new normal’

• Immunity the ‘buzz word’ in food and drink of 2020 and beyond?

• Why embracing personalisation has never been more important for food and drink companies to monitor

• Incorporating new botanical and “natural” ingredients to tap into the new immunity trend

• Developing products for gut health

• How consumer mental health will influence food and drink product development